Do you want to be a successful artist? Listen to what Bill says. "I like to be in good close touch with people..." Bill loved his fans. Bill read every single letter his fans sent him. Did you know that Margarete, his wife, used to respond personally to each letter? … [Read more...]
How do you improve on an innovation?
Bill was an innovator. He enhanced wet-on-wet oil painting with Magic White™. With it, Bill would change, forever, how artists created their paintings. In its purest form Magic White™ was a combination of paint, oil, and solvents. These ingredients and a few others create the slick under-surface for Bill's paintings. Bill's original intention was to use Magic White™ to mix … [Read more...]
Fifteen miles
...pull a part of Mother Nature out of the world and fire it right on the canvas. -- Bill Alexander Time to get closer! Bill is ready to create his next mountain range. Notice how he keeps his base mountain color separate from the other colors so that he can darken it as he moves his mountains closer to the viewer. Another great lesson in perspective just using color. … [Read more...]
The Story of Magic White™
Bill struggled to make money at the beginning of his art career. Traditional methods of oil painting required days or weeks to create an oil painting. Bill could not charge a price for his paintings that compensated him for the time it took to create one. Bill needed a way to speed up the painting process. He could then sell a painting at a price people could afford. He would … [Read more...]
Smeary paint, smeary painting
So you girls you should kiss me for showing you all that! -- Bill Alexander Bill was so proud of his paint. And why not, he spent the greater part of his career searching for the right formula and the best ingredients. Read about his search in the "The Bill Alexander Story". … [Read more...]
